Hany Amin
ENG. MBA
About Me
- ResidenceMontreal, QC
- e-mailHanyAmin83@gmail.com
- Phone+1-514-531-5695
- A World-Awarded Entrepreneur who innovated(17) educational, community, and business projects
- Over (15) years of experience in Strategic/Management/ Marketing/Sales/M&E/Education consulting
- Capacity to manage numerous projects and staff members simultaneously while aligning them to strategic goal(s)
- Skilled in rebranding and Brand management of local and international projects
- Recognized by Erasmus European Union as creative, dedicated and reliable leader in bringing new vision
- Brawny Integrated Technological, Marketing and Management Academic background (Canada, USA, Middle East, and Europe)
- Strong Technical background on IT and IS architecture including CRM and Marketing tools
- Substantial practitioner skills in community and organisational change, including the design of processes for data collection and interpretation, evaluation, skills development, group planning and decision-making, and participative change (Monitoring & Evaluation and Impact Assessment) Accredited by the ILO.
- Initiated, Developed and Implemented Youth Empowerment Training Capacity Building Programs that are adapted in developing and developed Countries (Egypt, Jordan, USA, and Canada) to reduce un-employability and poverty rates
- Extensive practical knowledge and experience in the Middle East and North America Systems with strong track record in establishing projects agreements between the two continents.
- 7 years of experience as a Lecturer and Trainer for adult in academic and non academic programs (Management)
- Outstanding academic practises in Egypt, Canada, USA, and Europe. (Academic degrees & Certificates)
- Lead in profit generation of 5 entities by revamping their business models to reach around 350% increase in profits in 3 years.
FIELDS OF EXPERTISE
Business Development (Int’l B. Development / Strategic Manag / Innovation – Entrepreneurship)
- Provide management planning and implementation for SME/large companies including: strategic business plans, on ground implementation, market assessment, marketing strategies, sales strategies, risk analysis and mitigation plans, human resources organizational structure, budgeting business partnering, lead, opportunity identification and fundraising through venture capital
- Handle recruitment for all the levels. Handling initial screening by checking candidate’s suitability, attitude, academic & professional qualifications, experience, communication skills etc
- Conduct social and economic surveys on local, regional and national areas to assess business development potential and future trends
- Plan entrepreneurial development projects and coordinate activities with representatives of industrial and commercial enterprises, community and business associations and government agencies
- Assist clients in expanding market base, and securing new opportunities, and entering the international arena
- Experience in tender development including RFT / RFP including applying to private/public tenders as well as review and evaluate commercial and industrial development proposals and provide advice on procedures and requirements
- Experience in research, monitoring and evaluation, strategic planning, and socio- economic development. A solid track record for high quality outputs delivered on time and within budget through effective team work and demonstrated leadership skills
Marketing & (International) Branding
- Practical experience covers developing marketing strategies, integrated marketing communication and sales plans, managing advertising and promotional programs, designing, analyzing, presenting and managing marketing research.
- Broad knowledge in managing different business to business accounts to achieve brand equity, positioning, and managing services in both industrial and educational sectors.
- Experience in conducting market research studies
- Evaluated customer relation Management service tools (CRM_SalesForce, ERP, Odoo, .Net)
- Develop social and economic profiles of urban and rural areas to encourage investment and development.
- Conduct social and economic surveys on local, regional and national areas to assess development potential and future trends
- Prepare reports, research papers, educational texts or articles while planning and developing E-commerce strategies in more than one language
- Develop Brand communication plan that includes Brand foundation, Brand implementation, Brand actualization, and brand communication strategy
Innovation & Entrepreneurship
- Identify business innovative management techniques to increase profitability
- Ability to assess innovative ideas within business environment
- Consult for non-profit organizations and educational entities on needs assessment
- Identifya capacity building conceptual model appropriate to the project;
- Define new performance indicators – both process- and results-related; and
- Provide clear recommendations for improvements in data collection tools and practic
- Train capacity building, soft skills, e- marketing and social media skills to team members
- Plan entrepreneurial development projects and coordinate activities with representatives of industrial and commercial enterprises, community and business associations and government agencies
- Experience in applying innovative and entrepreneurship management ecosystem
- Develop plan for Sustainable Development Goals Corporate (SDGs) integration
Leadership & Management
- Plan, organize, direct, control and evaluate the operations of establishments providing services in management consulting, market research, personnel and payroll services, contact centre service and security services
- Develop action plans, provide expertise in response to client needs, and support and advise project teams
- Direct and advise staff in the development and implementation of service quality assessments strategies
- Represent the organization within various economic and social settings
- Assist staff with administrative or technical problems
- Hire, train and supervise staff
- Ability in integrating diversity and inclusion in work values and HR processes
Capacity Building Services
- Acted as the main focal point for the Educational and Cultural Programs between UNESCO’s headquarter in Paris and Ministries of Education, Higher Education, and Tourism in Egypt.
- Participated in several int’l academic accreditation processes in Egypt (AUC, GUC, EDU)
- Managed several int’l recruitment programs for int’l students to study in Egypt and Canada.
- Established the first comprehensive international recruitment system application software to help in recruitment between universities and was supported by the CRA – R&D Canada.
- Contributed and featured in IEEE and university publications at the American University.
- Trained educational entities on EDI code of conduct and suggested ways to apply them internally
- Taught and trained executives and students Introduction to Marketing, Consumer Behaviour, (Int’l) Marketing Strategy, Communication, Brand management, E-marketing & Social Media, and Business marketing in emerging markets
Lecturing and Training
- Teach as a Lecturer and Teaching Assistant to undergraduate and graduate students
- Trainer in developing Logical framework as well as Key Performance Indicators
- Lecture on utilizing new observation methods for monitoring and evaluation.
- Teach marketing research and implementation techniques
- Educate institutions on Branding and social media and CRM tools
- Prepare, administer and grade examinations and reports
- Trained executives on Equity, Diversity, and Inclusion Strategy in educational field.
- Advise students on course and academic matters and career decisions
- Direct research programs and advise on research matters
- Conduct research in Marketing & Global Business and publish findings in business programs
- Serve on advisory committees dealing with such matters as curriculum planning and degree requirements, and perform a variety of administrative duties
- Provide professional consultative and training services to industry and private individuals
- Helped in reviving Frontier’s Market Scouts in California program.
Monitoring and evaluation experience and competencies
- Consultant to more than 15 monitoring and evaluation programs in a wide variety of contexts
- Consultant in development of research and monitoring and evaluation protocols for small and large scale programs
- Experienced teacher in the field of M&E and acquainted with contemporary theory and practice of M&E
- Specialised understanding of M&E and program development research in Educational field
- Competent in research design, sampling methodologies, questionnaire development, quantitative and qualitative data collection procedures, quantitative data analysis, computer aided qualitative data analysis, participatory research methodologies, different approaches to programme monitoring and evaluation, program management
- Familiar with frameworks and protocols for monitoring and evaluation of ILO and world bank programmes
- Familiar with a broad range of interventions and particular expertise in understanding behavioural and social responses to Educational Programs, local government responses to capacity building, partnerships to reduce unemployment
- Advanced computing skills with experience and competence in leading research projects
- Extensive experience in managing field-work and training of field-workers
- Successfully written many funding and research proposals
- High level skills in report writing and presentation of findings including focused groups, observation tools and developing case study
- Experienced in setting statistics, data analysis and interpretation, with a good working knowledge of: StatsGraphics and Statistica for quantitative data analysis and presentation; Atlas.ti for qualitative data processing. Also an experienced user of standard MS Office Suite packages, including Excel and Powerpoint
- Developed experience in media development and research procedures for evaluating media materials in numerous projects
ACHIEVEMENTS
Erasmus European Union Certification
Six Sigma Black belt
Project Management Certification
Global Advisory Board, University of Emirates – UAE World Entrepreneurial Park
Awarded World Entrepreneur at the World Economic Forum “WEF”
YEN Program Training Winner with International Labor Organization and World Bank
Developed the first MENA Academic Case Study in the field of Marketing in Emerging Markets
Innovated a Development Model for Non-Formal Education that is currently in use
Dean’s High Honor List Masters of Business Administration
Won the Chicago Global Engagement Summit’s Outbound Award with my submission of a strategy on educating youth in urban areas and later implemented the said project.
Initiated a capacity building project for under privileged youth that has now benefitted and educated more than 10,000 beneficiaries
AWARDS
2022
Canada
First Egyptian Canadian Charity registration in Canada
2016
Canada
Canada Entrepreneurship Start up Award – Start-up Canada
2015 – 2017
Canada
Erasmus+ European Union Partner Country Representative
2013
USA
Opportunity Collaboration Fellowship for Leading World Entrepreneurs – USA
2012
Geneva
Taqeem Award for Monitoring & Evaluation- International Labor Organization “ILO” – Geneva
2011
Jordan
King Abdaullah II Award for Youth Innovation and Achievement -Jordan
2009 – 2011
Egypt
Youssef Jameel Fellowship – AUC-Egypt
2004 – 2006
Canada
Rotary International Ambassador of Goodwill – Canada
Resume
EDUCATION AND COMPLEMENTARY TRAINING
2026
DBA in Business Administration
Wilmington University, USA
2011
Master’s in Business Administration
The American University in Cairo, Cairo, Egypt
2011
Study Abroad –MBA
Monterey Institute for International Studies – California, USA
Focus: International Management Business & Marketing, Innovation, Entrepreneurship
2007
Bachelor of Science Electronic Engineering/ Minor Business Administration
The American University
2004-2005
Study Abroad- Electrical and Computer Engineering & Marketing
Concordia University, Montreal, Quebec
2004
French Certificate
LaSalle College, Montreal, Quebec
LANGUAGES
Fluent English
100%
Fluent Arabic (formal & colloquial)
100%
Intermediate French
85%
Basic German
65%
COMPUTER KNOWLEDGE
- MS Office
- Web and Graphic Design
- Flash and Video editing
- CISCO Networking
- Salesforce, ERP, Odoo, .NET
- C, C++, Visual Basic 6.0
- MATLAB,VHDL, SPSS, CRM
- Hard/software troubleshooting
Certificates
Certificate in Equity, Diversity and Inclusion, Erasmus+ European Union
2022
Certificate in Global Responsibility Education, Erasmus+ European Union
2022
Certificate in Sustainable Development Goals (SGDs), Erasmus+ European Union
2021
Certificate in Restructuring Education Systems, Erasmus+ European Union
2020
Certificate in Budgeting and Tender Management RFPS development, Edu Montreal
2019
Certificate in European Contact Making to develop International Projects, Erasmus+ European Union
2018
Certificate in European Mobile Integration Technology, Erasmus+ European Union
2018
Certificate in Social Media Management, Erasmus+ European Union
2017
Certificate in Brand Management, Better World Foundation, USA
2017
Certificate in European Political Education, Erasmus+ European Union
2016
Certificate in Monitoring and Evaluation, World Bank & International Labor Organization, Geneva
2013
Certificate in Process Management, American University in Cairo
2012
Certificate in Quantitative & Qualitative Research Methodologies, International Labor Organization
2011
Certificate in Leadership & Management, Monterey Institute for International Studies, California
2011
Certificate in Executive Consulting, Monterey Institute for International Studies, California
2011
Certificate in Management Consulting, Solutions Consulting Group
2009
Certificate in NGO Management, Better World Foundation
2008
SHORT COURSES AND ADDITIONAL CERTIFICATES
2022
Certificate in Equity, Diversity and Inclusion, Erasmus+ European Union
2022
Certificate in Global Responsibility Education, Erasmus+ European Union
2021
Certificate in Sustainable Development Goals (SGDs), Erasmus+ European Union
2020
Certificate in Restructuring Education Systems, Erasmus+ European Union
2019
Certificate in Budgeting and Tender Management RFPS development, Edu Montreal
2018
Certificate in European Contact Making to develop International Projects, Erasmus+ European Union
2018
Certificate in European Mobile Integration Technology, Erasmus+ European Union
2017
Certificate in Social Media Management, Erasmus+ European Union
2017
Certificate in Brand Management, Better World Foundation, USA
2016
Certificate in European Political Education, Erasmus+ European Union
2013
Certificate in Monitoring and Evaluation, World Bank & International Labor Organization, Geneva
2012
Certificate in Process Management, American University in Cairo
2011
Certificate in Quantitative & Qualitative Research Methodologies, International Labor Organization
2011
Certificate in Leadership & Management, Monterey Institute for International Studies, California
2011
Certificate in Executive Consulting, Monterey Institute for International Studies, California
2009
Certificate in Management Consulting, Solutions Consulting Group
2008
Certificate in NGO Management, Better World Foundation
WORK Experience
PROFESSIONAL RELATED WORK EXPERIENCE
2019 – Present
Access Globe Group _ Canada & USA & MENA
Executive Business Director (VP)
- Develop business plans and business process management reports for midsize companies
- Implementing Branding assignment to different retail stores and FMCG sector
- Conduct comparative research on marketing strategies for industrial and commercial products
- Enhancing Marketing implementation and implementing E-Commerce Strategies through designing a commercial Mobile Application using Cross Platform Technology
- Developing and support the implementation of E-marketing plans including social media presence
- Developed several import and export programs for products and services between North America and MENA region
2014 – 2019
-Royal Entrepreneurs Corporation _ Québec, Canada (MENA Region & Africa) -Institute Educatif de Montreal (EduMontreal)
Business Development Director
- Main Representative for Middle East & Africa for Margaret Bourgeois French School Board Under
- Main Representative for Egypt for College LaSalle Schools in Canada
- Setting international Online Registration and Application Systems (.Net Automization)
- Developing International Programs between Canada and Middle East/Africa with a focus on Youth Empowerment, Entrepreneurship and Innovation
- Setting Marketing and Branding Strategy for International Expansion Programs
- Set strategic alliance internationally
- Management the establishment of the first Canadian school in Bolivia
2010 – 2014
Business and Marketing Consultant
- International Center for Technology (First Non formal Education Program)
- Entrepreneurship Incubation Hub (EIH)
- Better World Foundation – Canada – USA
- Frontier Market Scouts, Department of Marketing
- Monterey Institute of International Studies – California, USA
- Focal Point – UNESCO- World Heritage Center – Paris
2010 – 2011
Part-time Teaching Assistant and Trainer
Youssif Jameel Masters of Business Administration Program
Marketing, Management, Human Resources, Business Strategy, Management of Innovation
The American University in Cairo
2009 – 2010
Egypt – UAE
Business Development Consultant Manager
Solution Consulting Inc
2008 – Present
Better World Foundation
Remote Executive Director & Board Founding Member
Better World Foundation _ Non-Profit
2006 – 2009
Coordinator and Director of International programs_ United Nations
Arab-African Initiative United Nations, Egypt –South Africa – Swaziland
2002 – 2007
Assistant to Director and Dean of International Students
The American University in Cairo
2003
International Trainee
Shell International
VOLUNTEER WORK
2013 – 2022
Better World Foundation
Founder / Executive Director
Better World Foundation Canada (Non Profit) – Montreal, QC Canada
Better World International Foundation (Non Profit) Los Angeles- California
2006-2022
Better World Foundation
Founder / Executive Director
Better World Foundation – Egypt
2004 – 2016
Rotary Club, Westmount, Quebec
Ambassador of Good Will
Assisting in fundraising projects and spokesperson for cultural exchange events
2004 – 2006
Executive Volunteer Manager (Fundraising)
Engineers Without Borders, Montreal, Quebec
CLIENTS
Better World Foundation
Canada – USA – Egypt
Japan International Cooperation Agency Project
Education for Employment USA
EL Mashrou
World Bank
UNDP
UNESCO
USAID, Gerhart Center –AUC
Monterey Institute for International Studies
Frontier Market Scouts, USA
Concordia University
Ministry of Communication
Egypt YSEP
King Abdullah II Fund for Development
King Award for Youth Innovation & Achievement